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Naming Tiers, Bands or Packages

Sarah Verge - February 22, 2017

We thought long and hard with what to call our subscription packages for ArtifaxEvent and ArtifaxAgora, toying briefly with the idea of making them arts-based, but deciding that might bemuse our football club and conference venue clients.

Here are some ideas of the ideas we considered in case they’re of help to anyone else grappling with the task, although there’s nothing wrong with keeping it simple and sticking to letters or numbers!

Naming Tiers, Bands or Packages
  • Beginner > Intermediate > Advanced > Expert
  • Essential > Team > Corporate > Enterprise
  • Starter > Basic > Professional > Premium
  • Personal > Partnership > Company > Group
  • Good > Better > Best > Ultimate
  • Basic > Standard > Super > Ultra
  • Nano > Micro > Mega > Giga
  • Bronze > Silver > Gold > Platinum
  • Silver > Ruby > Golden > Diamond
  • Emerald > Ruby > Sapphire > Diamond
  • Hamlet > Village > Town > City
  • The Gods > Grand Circle > Royal Circle > Stalls
  • League Two > League One > Championship > Premier
  • Hare > Antelope > Cheetah > Falcon
  • Seed > Shoot > Sapling > Tree

We plumped for three tiers—Standard, Premium and Enterprise—in the end. Dull, but clear!

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Author

Sarah Verge

Sarah is an accountant with a background in IT. In her spare time, she advises Sistema England, a music charity and is an ISPA committee member. She is a regular theatre and concert-goer: jukebox musicals are her guilty pleasure.

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